Amanda Gregory

Catalyst Marketing Agency | Denver, CO

A new breed of marketing agency structured to bring you the “A Team” every time.

#ToryBurchFellows

Catalyst's services offered.

Company description…

Catalyst Marketing Agency is a full-service marketing agency that fills in the gaps for marketing teams of all sizes and provides strategic guidance to grow our clients’ businesses. As a results-focused agency, our goal is to delight our clients and always show a return on their marketing investment.

I started my company because…

Before starting Catalyst with my partners Robin and Gem, I had been in the advertising business for 15 years. Throughout my career, I saw opportunities to improve the way the agencies worked with clients. I saw that clients were becoming more resistant to yearly retainers. They wanted more nimble teams that could turn around projects more quickly and without the bureaucracy. Clients also wanted measurement and transparency in media buying and organic campaigns. When we started Catalyst, we knew we could structure the agency in a new way to better meet these modern client needs. Clients were our “why” when we started the business, and they’re the reason we keep working so hard. Our company’s purpose is to make our marketing clients heroicbecause when our clients win, we win.

The impact I want my company to have on the world…

We want our company to be a sought-after beacon of strategic agility and cutting-edge marketing performance. We want to be the first and best in a new breed of agencies that are structured to deliver maximum success for our clients and are not held back by old agency standards and practices. We are creating a new way of working between marketers and agencies.

Top 3 goals for my business are…

  1. Operational fitness (team structure, hiring plan, cash management).
  2. Strong sales plan and process.
  3. Growth from “productizing” so that we can further expand our non-service side of the business.

Women entrepreneurs are…

The future. They are changing the business landscape for the better today and paving the way for future women entrepreneurs.

I #EmbraceAmbition because…

Ambition is positivity + courage + dedication. It’s necessary to succeed. Because “life shrinks or expands according to one’s courage.” – Anais Nin

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