Jennifer Hunt

Dixie Design Collective | Birmingham, AL

Superior-designed, custom-looking cards and paper without high prices or long wait times.

#ToryBurchFellows

Stationery from Dixie's Spring Collection.

Company description…

Dixie Design Collective is a purveyor of semi-custom stationery and wedding paper, hand-designed by a collective of skilled artists and graphic designers for discerning clients, with a taste for luxurious, artfully-driven paper without the lengthy design time or high price point.

I started my company because…

As most stories go, I couldn’t find what I was looking for. I wanted a holiday card that looked like I had hired an artist to create the artwork and skillfully design my card layout, but I also wanted the capability of customizing my card and reviewing a proof on the spot and then receiving the printed cards quickly. I also wanted the paper to be luxurious and the price point to be affordable. After exhaustively searching to no avail, I decided to start a company that offered everything I wanted. What began with holiday cards has evolved into everyday invitations, stationery, wedding suites, wrapping paper and wholesale items.

The impact I want my company to have on the world…

Dixie was started by and is comprised of creative women. We love encouraging women entrepreneurship and with 35 artists (and counting!), it’s our priority to elevate and cultivate their individual businesses through Dixie’s marketing and promotion of their work. It’s also our hope that our audience is inspired to pursue their creative passions as they observe our cooperative partnership with artists and graphic designers. After spending years working in the corporate world and making a significant career change, I also hope other women and moms will be encouraged to pursue their interests without apprehension.

Top 3 goals for my business are…

  1. Grow our revenues year after year.
  2. Diversify our product line.
  3. Become the go-to online paper product company worldwide.

Women entrepreneurs are…

Creative, insightful, productive and ambitious.

I #EmbraceAmbition because…

Ambition allows me to pursue my interests and encourage others to pursue theirs. It allows me to expand my horizons and consider new ways of thinking and executing ideas. It gives me the confidence to move forward and take calculated risks, even when I don’t know all the answers.

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