Nicole Baldwin

BIAO | Houston, TX

Biao is a women-owned, boutique, natural skin care line.


Assorted Biao skin care products.

Company description…

Biao (Beautiful Inside and Out) is a woman-owned boutique natural skin care line melding plantable packaging, creative, natural ingredients, and phenomenal philanthropic aid. Our premium skincare beautifies without toxins, carcinogens, or parabens.

I started my business because…

I wanted to make a difference. While deployed in Afghanistan I noticed that environmental factors began to take havoc on my skin. After searching for products to treat my skin, I discovered that there were none on the marketing specifically targeting daily climatic factors such as pollution and toxins.

What makes my company unique…

Biao is the first natural skin care brand created in a war zone by a woman Veteran and licensed esthetician. Our patent pending processes, combined with antioxidants and technology work in harmony to neutralize daily environmental aggressors like exhaust fumes, cigarette smoke, air particles and pollution to create a barrier of protection that reinforces the skins’ natural defense system, 24-hours a day.

Mantra I live by…

Wake. Pray. Slay.

Top 3 goals for my business are…

  1. Continuously create effective, innovative and toxic-free skin care solutions
  2. Empower and impact the lives of every woman that uses our products through our nonprofit  Thrive network, corporate volunteerism, and product sales
  3. Grow Biao Skincare into a globally recognized cosmetic company

Women entrepreneurs are…

Brilliant, masterminds and trailblazers for the future.

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