Heather Nantes is the Founder and CEO of Epsom-It, a rapidly growing wellness and personal care brand focused on making magnesium and recovery products more effective, accessible, and convenient for everyday consumers.

Heather started Epsom-It in 2019 and built the company from the ground up, developing the brand, product portfolio, e-commerce business, retail strategy, and go-to-market operations. Under her leadership, Epsom-It has grown into a nationally recognized brand with products available across thousands of retail locations, including major retailers such as Walmart, Walgreens, Target, and Amazon.

With a background rooted in sales and marketing, Heather has developed Epsom-It into a challenger brand that combines innovative products with a highly engaged digital community. She has led the company's expansion across retail, direct-to-consumer, social commerce, and national media.

Heather is particularly passionate about building brands that challenge established categories, identifying emerging consumer trends, and creating products that solve real everyday problems. Her hands-on approach spans product development, marketing, sales, retail partnerships, operations, and strategic growth.